Greater Columbia SC Real Estate Market Update: 351 Price Drops Signal a Strong Buyer’s Market
The Market Has Shifted Across the Midlands — Are You Ready?
Hey y’all! Just two weeks ago, I talked about signs of a transitional real estate market across Columbia and the surrounding areas. Well, that transition is over. We're officially in a buyer’s market across much of the Greater Columbia SC area — including Irmo, Lexington, West Columbia, Cayce, Leesville, and Gilbert.
📉 This week alone, 351 homes in the Consolidated MLS dropped their price.
That’s not a fluke — that’s a clear trend.
🔎 What Does This Mean for Sellers?
If you’re trying to sell your home and you’re overpricing, you’re just wasting your time.
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Buyers have more inventory to choose from.
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Homes are sitting longer.
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Price reductions are becoming common — even necessary.
Whether you're in Lexington, Irmo, or Leesville, buyers are not overpaying. They're shopping smarter and coming to the table with more power.
💡 Seller Tip: If you're listing in this market, your price strategy must reflect the competition — not just your expectations.
💰 What Buyers Should Know Right Now
If you’re a buyer in Columbia, Gilbert, Cayce, or West Columbia, this is your moment. With over 350 price drops this week alone, it’s a strong sign that sellers are willing to negotiate.
✅ More inventory
✅ Greater negotiating power
✅ Less pressure to act fast
✅ Lower prices in many neighborhoods
But don’t sit back too long — well-priced homes are still moving. Have your financing ready and be prepared to act when you see value.
🏡 Where We're Seeing the Biggest Shifts
This price-drop trend isn't just in one zip code — it’s market-wide. Here's where we're seeing the most movement:
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Columbia: In-town listings are adjusting quickly.
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Lexington & Irmo: Family neighborhoods are facing more competition.
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West Columbia & Cayce: Strong inventory growth and price sensitivity.
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Leesville & Gilbert: Slower pace, but price reductions are picking up.
If you’re in any of these areas, it’s time to update your market game plan.
🎯 Bottom Line: Price It Right or Prepare to Sit
This isn’t the market of 2021 or 2022. If you’re still trying to price your home at peak levels, you’re going to sit while other sellers drop their price and move on.
And if you’re buying? Stop waiting. This is a strategic window that may not last.
Whether you're in the heart of Columbia or the outskirts of the Midlands, this trend is hitting every corner of the market..
By: Michael Marshall – Local Realtor Serving Columbia, Irmo, Lexington, West Columbia, Cayce, Leesville & Gilbert & More
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